A title sequence for British As Folk.

British As Folk follows comedians Fern Brady, Darren Harriott and Ivo Graham as they discover and interrogate the stereotypes and traditions that make up British life. Along the way, they create a unique and brutally honest guide to the UK.

We painted a giant map of the British Isles in xxxx to use as a real base canvas to bring to life. To engage the target audience we combined a range of 2D and 3D animation styles, creating a distinctly youthful and visually diverse title sequence. This treatment style was extended across map graphics and lower thirds.

The title sequence was a vibrant, playful, energetic start to teh six-part comedy series that originally aired on the Dave channel in September 2021