Overview:
Max Cooper was developing a new live show for the Royal Albert Hall alongside a new album, Feeling is Structure. He asked us to create a series of visual works for the project, with The Shape of Memory becoming a central piece and the launch point for the album itself.
The Shape of Memory explores the fragile, fragmented nature of remembrance, the way memories drift between clarity and distortion over time. It draws on the visual language of recollection, from the deeply cherished to the quietly mundane, where certain details remain piercingly vivid while others hover just beyond reach. Memories bleed into one another, their boundaries dissolving, reshaping themselves into fictions of the mind’s own making. Fragments merge, distort, and reassemble until it becomes impossible to tell where one memory ends and another begins.
Process:
We invited Max’s audience to share photographs connected to personal memories. Using Kling AI, we transformed these stills into subtle forward-moving sequences, with the AI hallucinations reflecting the fluid, reconstructive nature of memory itself. The sequences were processed into fragmented 3D spaces using Gaussian splats, then animated, lit, and rendered in Houdini. Thousands of passes were composited in After Effects and edited closely to the emotional rhythm of the track. Michael Gondry’s Star Guitar remained a quiet touchstone throughout — particularly its interplay between rhythm, repetition, and perception.
Full Writeup: HERE
